Social media management in Lausanne

Laying the strategic foundations of your presence, then actually launching your account.

This setup builds the 7 blocks that hold everything together: positioning, market, audience, content pillars, editorial line, social visual identity and success indicators. It then sets up your accounts and produces your launch grid: your first 3 weeks, published, so your account is alive from the very first visitor.

It’s the foundation of any monthly plan: it gives every piece of content a course.

Once, at the start.

→ If your accounts already exist and are usable, an Audit is what you need (lighter). If they need a deep overhaul: Takeover setup.

Start from what already exists, and fix what holds your presence back.

We review your 7 foundations: positioning, audience, pillars, editorial line, visual identity, KPIs…

Each foundation is reworked with you, rewritten wherever it no longer holds, then applied to your publications: real adjustment work, lighter than a creation. Once only, before starting the monthly plan.

→ If opening the accounts shows they need taking over: we move to Takeover, or even Creation, announced in advance.

Take back in hand accounts that work against you, set them straight, then accelerate.

Taking over often takes more than creating: deconstructing what’s there, realigning everything, supporting the change of course. It’s a job in itself, quoted according to the state of your accounts.

A switch clause protects you: if the audit reveals unusable accounts, we restart on a full-price Creation, announced in advance. Once, before the plan.

→ If your accounts are actually healthy and just need tuning: an Audit is enough, far cheaper.

Keep a regular, polished presence where your customers are, while you focus on your business.

For a business that wants to be present and credible on one network, at a reliable pace.

Each week: content published and scheduled, your photos styled, your messages moderated. And a monthly check-in to stay on course.

Animation between your publications adapts to the network: on Instagram, 8 stories a month; on LinkedIn, daily engagement in comments.

→ To grow your presence (a second network, more pace, recommendations): CM · Growth.

Grow your presence: a more sustained pace, up to two networks, and recommendations that steer what comes next, month after month.

For a business that wants its social channels to work for it: visibility, community, consistency. It’s the reference tier, the one that suits most.

What this tier adds to Essential: a second network (where your customers also are), a raised cadence (12 publications/month), more responsive moderation (24h), and a report that recommends what comes next.

Animation between your publications adapts to the network: on Instagram, 12 stories a month; on LinkedIn, daily engagement in comments.

→ For an edge (competitive watch, premium content, close piloting), at equal volume: CM · Strategic.

Pilot your social channels as a real lever for your business: the sustained presence of Growth, plus competitive watch, premium content and close decisions.

For a business whose social presence is strategic and that wants an edge over its competition: the same number of publications, and more thinking behind each one.

What this tier adds to Growth, at equal volume: a continuous competitive watch, 1 premium format per month included, a mid-month check-in and priority-handled moderation. Here, the premium is the piloting.

Animation between your publications adapts to the network: on Instagram, 12 stories a month; on LinkedIn, daily engagement in comments.

→ A second audience to convince, with a different message? A second editorial line is added to your tier.